{"product_id":"now-foods-psyllium-husk-powder-340g","title":"NOW Foods Psyllium Husk Powder - 340 g (12 oz)","description":"\u003cstyle\u003e\n.npsp{font-family:Inter,-apple-system,BlinkMacSystemFont,\"Segoe UI\",Arial,sans-serif;color:#374151;font-size:16px;line-height:1.65}\n.npsp p{margin:0 0 14px}\n.npsp h2{font-family:Lora,Georgia,serif;color:#1a1f2e;font-size:22px;line-height:1.3;margin:30px 0 12px}\n.npsp h3{font-family:Lora,Georgia,serif;color:#1a1f2e;font-size:17px;margin:0 0 8px}\n.npsp a{color:#0d9488;text-decoration:underline}\n.npsp .fact-box{background:#f0fdfa;border:1px solid #99f6e4;border-left:4px solid #0d9488;border-radius:6px;padding:16px 20px;margin:20px 0}\n.npsp .fact-box ul{margin:0;padding-left:18px}\n.npsp .fact-box li{margin:0 0 6px}\n.npsp .spec-tbl{width:100%;border-collapse:collapse;margin:8px 0 10px;font-size:15px}\n.npsp .spec-tbl th{background:#1a1f2e;color:#ffffff;text-align:left;padding:10px 12px;font-weight:600}\n.npsp .spec-tbl td{padding:10px 12px;border-bottom:1px solid #e5e7eb;vertical-align:top}\n.npsp .spec-tbl td.sub{padding-left:28px;color:#6b7280}\n.npsp .small{font-size:13px;color:#6b7280;line-height:1.55}\n.npsp ul.feat{list-style:none;margin:0 0 14px;padding:0}\n.npsp ul.feat li{position:relative;padding-left:26px;margin:0 0 8px}\n.npsp ul.feat li:before{content:\"\\2713\";position:absolute;left:0;color:#16a34a;font-weight:700}\n.npsp .xsell{background:#f9fafb;border:1px solid #e5e7eb;border-radius:6px;padding:16px 20px;margin:20px 0}\n.npsp .xsell ul{margin:0;padding-left:18px}\n.npsp .xsell li{margin:0 0 8px}\n.npsp .callout-amber{background:#fffbeb;border:1px solid #fcd34d;border-left:4px solid #b45309;border-radius:6px;padding:16px 20px;margin:20px 0}\n.npsp .callout-amber p:last-child{margin:0}\n.npsp .faq-q{font-weight:600;color:#1a1f2e;margin:18px 0 4px}\n.npsp .faq-a{margin:0 0 12px}\n.npsp .advisory{background:#f9fafb;border:1px solid #e5e7eb;border-radius:6px;padding:16px 20px;margin:24px 0 0;font-size:14px;color:#6b7280}\n.npsp .advisory ul{margin:0;padding-left:18px}\n\u003c\/style\u003e\n\u003cdiv class=\"npsp\"\u003e\n\n\u003cp\u003e\u003cstrong\u003eNOW Foods Psyllium Husk Powder is a single-ingredient fibre powder made from ground psyllium seed husk, providing 7 g of dietary fibre (6 g soluble, 1 g insoluble) per 9 g level tablespoon, in a 340 g (12 oz) tub.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe only ingredient is psyllium seed husk, from the plant \u003cem\u003ePlantago ovata\u003c\/em\u003e, milled to a fine powder. There are no sweeteners, flavours, colours or bulking agents. Because the husk is ground, one level tablespoon (9 g) delivers the same 7 g of fibre that takes two tablespoons of whole husks. Psyllium absorbs water and thickens quickly, so it must be mixed into a full glass of liquid and drunk straight away.\u003c\/p\u003e\n\n\u003cdiv class=\"fact-box\"\u003e\n\u003ch3\u003eAt a Glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eType:\u003c\/strong\u003e psyllium husk powder (ground seed husk of \u003cem\u003ePlantago ovata\u003c\/em\u003e), unflavoured, single ingredient\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePer 9 g serving (1 level tablespoon):\u003c\/strong\u003e 7 g dietary fibre, of which 6 g soluble and 1 g insoluble\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFibre content:\u003c\/strong\u003e about 78 g per 100 g. High fibre under the EU nutrition claim threshold of 6 g per 100 g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePack:\u003c\/strong\u003e 340 g (12 oz) tub, about 38 servings\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUse:\u003c\/strong\u003e 1 level tablespoon daily in at least 350 ml (12 fl oz) of water or juice\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStatus:\u003c\/strong\u003e food supplement, not a medicine. Food supplements in Ireland are regulated by the FSAI\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDelivery:\u003c\/strong\u003e dispatched from Dublin by next-day DPD. Free delivery on orders over €75\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\n\u003ch2\u003eNutrition Information\u003c\/h2\u003e\n\u003ctable class=\"spec-tbl\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eTypical values\u003c\/th\u003e\n\u003cth\u003ePer 9 g serving (1 level tbsp)\u003c\/th\u003e\n\u003cth\u003ePer 100 g (calculated)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy (EU basis, fibre at 2 kcal per g)\u003c\/td\u003e\n\u003ctd\u003eapprox. 18 kcal \/ 73 kJ\u003c\/td\u003e\n\u003ctd\u003eapprox. 200 kcal \/ 811 kJ\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFat\u003c\/td\u003e\n\u003ctd\u003e0 g\u003c\/td\u003e\n\u003ctd\u003e0 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTotal carbohydrate (US panel, includes fibre)\u003c\/td\u003e\n\u003ctd\u003e8 g\u003c\/td\u003e\n\u003ctd\u003eapprox. 89 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDietary fibre\u003c\/td\u003e\n\u003ctd\u003e7 g\u003c\/td\u003e\n\u003ctd\u003eapprox. 78 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"sub\"\u003eof which soluble fibre\u003c\/td\u003e\n\u003ctd class=\"sub\"\u003e6 g\u003c\/td\u003e\n\u003ctd class=\"sub\"\u003eapprox. 67 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"sub\"\u003eof which insoluble fibre\u003c\/td\u003e\n\u003ctd class=\"sub\"\u003e1 g\u003c\/td\u003e\n\u003ctd class=\"sub\"\u003eapprox. 11 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProtein\u003c\/td\u003e\n\u003ctd\u003e0 g\u003c\/td\u003e\n\u003ctd\u003e0 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSalt (sodium 10 mg x 2.5)\u003c\/td\u003e\n\u003ctd\u003e0.03 g\u003c\/td\u003e\n\u003ctd\u003eapprox. 0.28 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIron\u003c\/td\u003e\n\u003ctd\u003e1.5 mg (11% NRV)\u003c\/td\u003e\n\u003ctd\u003eapprox. 17 mg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePotassium\u003c\/td\u003e\n\u003ctd\u003e90 mg (5% NRV)\u003c\/td\u003e\n\u003ctd\u003eapprox. 1,000 mg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp class=\"small\"\u003eServings per container: about 38. NRV = EU Nutrient Reference Value. Per-serving figures are the manufacturer's rounded label values. Per-100 g figures and the EU-basis energy value are our own calculations from those values. The US-format panel on the pack shows 30 calories per serving because it uses a different conversion factor for fibre. Iron and potassium are below 15% of the NRV per serving, so this product is not a source of either.\u003c\/p\u003e\n\u003cp class=\"small\"\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e psyllium (\u003cem\u003ePlantago ovata\u003c\/em\u003e) seed husk powder.\u003c\/p\u003e\n\u003cp class=\"small\"\u003e\u003cstrong\u003eAllergen information:\u003c\/strong\u003e may contain traces of \u003cstrong\u003esesame\u003c\/strong\u003e. This product is not labelled or certified gluten free. It is packed in a facility that also handles ingredients containing yeast, wheat and other gluten-containing cereals, soy, milk, egg, fish, shellfish and tree nuts.\u003c\/p\u003e\n\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul class=\"feat\"\u003e\n\u003cli\u003e7 g of fibre per 9 g level tablespoon: 6 g soluble, 1 g insoluble\u003c\/li\u003e\n\u003cli\u003eAbout 78 g of fibre per 100 g, which qualifies for the EU nutrition claim \"high fibre\"\u003c\/li\u003e\n\u003cli\u003eOne ingredient only: ground psyllium seed husk. No sweeteners, flavours or additives\u003c\/li\u003e\n\u003cli\u003ePowder format: half the spoon volume of whole husks for the same fibre\u003c\/li\u003e\n\u003cli\u003e340 g tub with about 38 servings, sold by weight not volume\u003c\/li\u003e\n\u003cli\u003eLabelled vegetarian and vegan by NOW Foods\u003c\/li\u003e\n\u003cli\u003eSupplied by Probiotic.ie, an authorised Irish retailer of NOW Foods, and dispatched from Dublin\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cdiv class=\"xsell\"\u003e\n\u003ch3\u003ePowder, whole husks or another fibre?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eThis product\u003c\/strong\u003e is finely ground psyllium husk. It mixes into a smoother drink and suits baking, where it is used as a binder in gluten-free and low-carb recipes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrefer the unground husk?\u003c\/strong\u003e \u003ca href=\"https:\/\/probiotic.ie\/products\/now-foods-whole-psyllium-husks\"\u003eNOW Foods Whole Psyllium Husks 454 g\u003c\/a\u003e has a coarser, flakier texture and uses 2 level tablespoons per serving.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWant a fibre that dissolves without thickening?\u003c\/strong\u003e See \u003ca href=\"https:\/\/probiotic.ie\/products\/healthy-origins-natural-healthy-fiber-225g\"\u003eHealthy Origins Natural Healthy Fiber (Sunfiber PHGG)\u003c\/a\u003e.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrefer capsules to a drink?\u003c\/strong\u003e \u003ca href=\"https:\/\/probiotic.ie\/products\/now-foods-glucomannan-575mg\"\u003eNOW Foods Glucomannan 575 mg\u003c\/a\u003e is a different fibre, from konjac root.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrowse the range:\u003c\/strong\u003e \u003ca href=\"https:\/\/probiotic.ie\/collections\/fibre\"\u003eFibre Supplements Ireland collection\u003c\/a\u003e.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRead the guide:\u003c\/strong\u003e \u003ca href=\"https:\/\/probiotic.ie\/blogs\/blog\/fibre-supplements-ireland\"\u003eFibre Supplements Ireland: Inulin, Psyllium, PHGG and How to Choose\u003c\/a\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\n\u003ch2\u003eHow to take\u003c\/h2\u003e\n\u003cp\u003eVigorously mix 1 level tablespoon (9 g) daily into at least 350 ml (12 fl oz) of water or juice and drink immediately. Drink plenty of additional fluid throughout the day. Start with a smaller amount and increase gradually over several weeks. Do not exceed the recommended daily amount. For adults aged 18 and over. Store in a cool, dry place after opening.\u003c\/p\u003e\n\n\u003cdiv class=\"callout-amber\"\u003e\n\u003cp\u003e\u003cstrong\u003eImportant: always take with a full glass of liquid.\u003c\/strong\u003e Taking this product without enough liquid may cause choking. Do not take it as a dry powder.\u003c\/p\u003e\n\u003cp\u003eDo not take this product if you have difficulty swallowing.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"callout-amber\"\u003e\n\u003cp\u003eThis product is a food supplement and is not intended to diagnose, treat, cure or prevent any disease or health condition. No authorised EU health claim is made for psyllium husk on this page. Food supplements should not be used as a substitute for a varied, balanced diet and a healthy lifestyle.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-what-is\"\u003eWhat is NOW Foods Psyllium Husk Powder?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eIt is a fibre powder with one ingredient: the ground seed husk of psyllium (\u003cem\u003ePlantago ovata\u003c\/em\u003e). Each 9 g level tablespoon provides 7 g of dietary fibre. The tub holds 340 g (12 oz), which is about 38 servings.\u003c\/p\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-how-much-fibre\"\u003eHow much fibre is in a serving of psyllium husk powder?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eOne level tablespoon (9 g) contains 7 g of dietary fibre, made up of 6 g of soluble fibre and 1 g of insoluble fibre. That works out at about 78 g of fibre per 100 g of powder.\u003c\/p\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-powder-vs-whole\"\u003eWhat is the difference between psyllium husk powder and whole psyllium husks?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eThey are the same material in two grinds. Whole husks are the intact flakes. Powder is the husk milled fine, so it is denser and thickens faster in liquid. With NOW Foods, 1 level tablespoon (9 g) of powder and 2 level tablespoons (10 g) of whole husks each provide 7 g of fibre. Recipes are not interchangeable spoon for spoon.\u003c\/p\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-claim\"\u003eDoes psyllium husk carry an authorised EU health claim?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eNo. There is no authorised EU health claim for psyllium husk, so none is made here. What this product does qualify for is the EU nutrition claim \"high fibre\", which requires at least 6 g of fibre per 100 g. This powder contains about 78 g per 100 g.\u003c\/p\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-how-to-take\"\u003eHow do I take psyllium husk powder?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eThe label directs 1 level tablespoon daily, mixed vigorously into at least 350 ml (12 fl oz) of water or juice and drunk immediately. Drink plenty of additional fluid during the day. NOW advises starting with a smaller amount and increasing gradually over several weeks.\u003c\/p\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-mixing\"\u003eHow do I mix it so it does not clump?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eAdd the powder to the liquid, not the liquid to the powder, and stir or shake hard straight away. A shaker bottle works well. Drink it immediately, because psyllium absorbs water and turns into a thick gel within a few minutes.\u003c\/p\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-baking\"\u003eCan I use psyllium husk powder in baking?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eYes. Psyllium husk powder is widely used as a binder in gluten-free and low-carb bread recipes because it forms a gel with water. Use the amount the recipe states for powder. If a recipe calls for whole husks, powder is denser, so it cannot be swapped by volume. Note that this product is not labelled or certified gluten free.\u003c\/p\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-allergens\"\u003eIs it vegan, and are there any allergens?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eThe only ingredient is psyllium seed husk, and NOW Foods labels the product as vegetarian and vegan. The label states that it may contain traces of sesame. It is not labelled or certified gluten free.\u003c\/p\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-precautions\"\u003eAre there any precautions?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eAlways take it with at least a full glass of liquid, because taking it without enough liquid may cause choking. Do not take it if you have difficulty swallowing. It is for adults only. Anyone who is pregnant or breastfeeding, takes medication, or has a medical condition should speak to a doctor or pharmacist first. Keep out of reach of children.\u003c\/p\u003e\n\n\u003cp class=\"faq-q\" id=\"npsp-delivery\"\u003eWhere can I buy psyllium husk powder in Ireland, and are there customs charges?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eProbiotic.ie stocks NOW Foods Psyllium Husk Powder and dispatches it from Dublin by next-day DPD. Because it ships from within Ireland there are no customs charges or import fees. Delivery is free on orders over €75.\u003c\/p\u003e\n\n\u003ch2\u003eProduct Details\u003c\/h2\u003e\n\u003cp\u003eBrand: NOW Foods · Format: 340 g (12 oz) powder · Serving: 1 level tablespoon (9 g), about 38 servings · Ingredient: psyllium seed husk powder · Manufacturer item: 5975 · Packaged and quality tested in the USA · Probiotic.ie is an authorised Irish retailer of NOW Foods.\u003c\/p\u003e\n\n\u003cdiv class=\"advisory\"\u003e\n\u003ch3\u003eAdvisory Information (Ireland)\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTake with at least a full glass of liquid. Taking this product without enough liquid may cause choking.\u003c\/li\u003e\n\u003cli\u003eDo not take if you have difficulty swallowing.\u003c\/li\u003e\n\u003cli\u003eMay contain traces of sesame.\u003c\/li\u003e\n\u003cli\u003eFood supplements should not be used as a substitute for a varied, balanced diet and a healthy lifestyle.\u003c\/li\u003e\n\u003cli\u003eDo not exceed the recommended daily amount.\u003c\/li\u003e\n\u003cli\u003eFor adults aged 18 and over. Keep out of reach of young children.\u003c\/li\u003e\n\u003cli\u003eConsult your doctor or pharmacist before use if you are pregnant, breastfeeding, taking medication or have a medical condition.\u003c\/li\u003e\n\u003cli\u003eDo not use if the safety seal is broken or missing. Store in a cool, dry place. Natural colour variation may occur.\u003c\/li\u003e\n\u003cli\u003eThis product is a food supplement, not a medicine. Food supplements in Ireland are regulated by the Food Safety Authority of Ireland (FSAI). Medicines are regulated by the HPRA.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\n\u003c\/div\u003e","brand":"NOW Foods","offers":[{"title":"Default Title","offer_id":64368173154634,"sku":"NOW-2790","price":21.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0059\/3484\/1920\/files\/now-foods-psyllium-husk-powder-340g-front.jpg?v=1794477276","url":"https:\/\/probiotic.ie\/products\/now-foods-psyllium-husk-powder-340g","provider":"Probiotic.ie","version":"1.0","type":"link"}